Ashley Tisdale

You’re Always Here

For the self-release of Ashley Tisdale’s new single You’re Always Here, we combined content and strategy to leverage a rabid, global, social fan base. The result: a record breaking record.

45
Impressions
21
Facebook Fans
2
Views in 2 days
40
Downloads in 2 days

Strategy Makes a Difference

Ashley partnered with St. Jude’s Children’s Research Hospital to donate a % of proceeds from iTunes downloads.

From Musical to Maxim

We used Facebook to mature Ashley’s brand image and garner her new brand endorsements.

Reaching with Earned Media

We produced exclusive featurettes that generated earned media on E! Online and MTV.com, furthering an already enormous reach.